David Nordschow

While studying electronics engineering at Luther College and Brown Institute, David operated a small lighting company and managed local bands. In the early 70s, he continued tour management and added live sound and lighting to his schedule. Later he was a booking agent and personal manager for several top regional acts.

David continued live sound mixing and studio work throughout the 70s and early 80s. He also wrote and taught courses in recording at the University of Minnesota, and wrote the course on basic sound system operation for Music and Sound Recorders (through U of M).

In the late 70s, David was a partner in a retail music store, which is now the largest pro sound retailer in the Minneapolis area. During that same era, he earned a patent on a revolutionary loudspeaker cooling system - an air pump with no moving parts.

David was also a partner in a company that manufactured adaptive devices (prosthetics) for farmers, athletes and others with special needs. One device - a special release mechanism for archers - helped the US Olympic Archery Team win the Silver Medal. For several years he was a member of the Minnesota Technical Advisory Board, and has also served as a Montrose, MN, city council member, deputy mayor, and head of the Economic Development Commission.

Somehow, in the middle of all of that, David launched Eden Electronics in 1976. In the beginning the company focused on PA and sound support systems, including large permanent installations and touring rigs. David was the first to bring a three-way time-aligned PA speaker system to the US market, just one of many firsts throughout his career. He was recognized as Small Exporter of the Year by the SBA in 2000.

Eden soon began to offer custom bass cabinets to touring professionals unhappy with then-current offerings. Thus began David’s addiction to Pure Bass Tone. Few people realize that David and his team built OEM speakers for numerous manufacturers, including Ampeg, Randall, Mesa Boogie and Pearce, probably because David was pretty quiet on the subject. But he soon stepped firmly into Bass History with his new cabinet design, which featured multiple 10″ speakers coupled with a high-frequency horn.

For three years, David partnered with SWR, providing bass cabinets designed, engineered and manufactured by David and his team. When that partnership ended, he launched the Eden line of amps and cabinets. The rest, as they say, is history. Ever since, David’s designs have been considered among the finest in the industry.

David left Eden in 2008, several years after the company was acquired by US Music, now a subsidiary of Jam Industries. “Letting go is never easy,” David says, “but it was time to move on to new territory, to continue my pursuit of The Perfect Bass Rig.”

With the launch of David Nordschow Amplification, David is once again poised to set the standard in bass guitar tone. In addition to his role as ChEng (Chief Engineer), David is also the CEO, keeping a close eye on all phases of the company’s operation. Of course, he will always be lovingly referred to as The Founder, and every product we produce will bear his name, right there on the logo.

When not in the lab perfecting new designs, David enjoys reading, golfing, playing with his puppies, and supporting his two daughters’ pursuit of musical excellence. He continues his interest in martial arts, holding a brown belt in Tai Kwan Do and classic karate, although he does admit he hasn’t won a tournament in a while. Of course, he also enjoys spending time away from the office with his wife of 26 years, Judy.

David prefers donuts over muffins with his coffee, which he takes with cream and Splenda.