January 19, 2012 – NAMM Show, Anaheim, California – David Nordschow Amplification (DNA)today announced the official launch of its new compact, lightweight bass guitar amplification system, specifically designed for professional, touring and studio musicians. The DNA 1350 amplifier is on display at the 2012 NAMM (National Association of Music Merchants) Show in Anaheim California inBooth #4143

The DNA 1350 amplifier delivers 1200 watts of power and audiophile quality sound in a compact unit that weighs only seven pounds. Featuring an integrated class D power amplifier, the 1350 is designed with high fidelity, low noise electronics and military grade integrated circuits, delivering a rich, warm tone that rivals the best vacuum tube preamps available without the inconvenience of tube maintenance.

DNA was formed in 2010 by one of the most highly regarded designers of bass amplification systems, David Nordschow (known to many musicians as David Eden). Since then, DNA speakers and cabinets have been available to bass players worldwide and have become the speaker of choice for well known bass players including Mike Watt, Roy Vogt, Abe White, Maurice Fitzgerald and others. The DNA 1350 amplifier is the latest product offering from DNA. Like the DNA speaker systems, the DNA 1350 amplifier is engineered, assembled and tested in the USA.

“Since we released our ground-breaking DNA speaker systems in 2011, we have been getting requests from around the world for a new amp to complete the package for bass players,” said David Nordschow, Founder and President of David Nordschow Amplification (DNA). “We designed this new 1350 amplifier to offer the very best sound for serious musicians and we are delighted to showcase the totalpackage for bass players at NAMM, including amplifier and speakers.”

“The DNA 1350 amp is a powerhouse of sound and warmth,” said Vuyani Wakaba “To put so much tone into such a small package is amazing. And since it was designed by David Nordschow, I know it’s going to be road-worthy and studio quiet. I found my new amp!”

The features of the DNA 1350 amplifier include:

• Audiophile sound quality with commercial grade construction and reliability
• Unique leading edge, integrated class D power amplifier system design with a patented one cycle
• control loop technology, delivering 1200 watts of available RMS output power
• Compact size and lightweight: 14 inches wide by 12 inches deep by 3.5 inches high; two rack
• space height, seven pound weight
• Hi-fidelity, low noise electronics with military specification integrated circuits that deliver a rich, warm, solid tone
• Solid state preamplifier
• Universal international AC power supply connections that operates from 90V AC to 250V AC
• Studio quality compressor featuring a hard/soft ratio switch, auto and manual operating modes,
• ratio and threshold adjustments, and user adjustable attack and release in manual mode
• Aluminum chassis with turned aluminum control knobs
• Studio quality DI output with ground lift and front panel level control
• Slave output and slave inputs
• RCA connection auxiliary Inputs with level control
• Foot switches to control compressor bypass, tone bypass, shape bypass, and effects on/off
• Dual effect loops, standard series pre tone loop, studio style side chain with adjustable level control
• Dual foot switch jacks that use industry-standard two-switch controllers using stereo quarter-inch plugs
• Musical Shape Circuit for one knob tone enhancement
• Four band active EQ circuit for simple and effective tone control
• Pre/post selectable studio quality DI output with front panel level control and XLR jack with ground lift and phantom power protection
• User friendly ergonomic layout features: easy to use controls and unique lighted switches grouped by color and color coded for simplicity and ease of operation
• Rack mountable
• The company is based in McHenry, Illinois and all products are manufactured and assembled in the USA.

Media Contact:

Will Wiegler

will@wiegler.com

224-430-3433

Performance showcase at Music Garage in Chicago to include next-generation speaker designs from industry pioneer

May 9, 2011 – Chicago, IL – David Nordschow Amplification (DNA) today announced the official launch of its speakers designed for bass guitars and double bass instruments. The full product line will be presented in a musician showcase at the Music Garage in Chicago, Illinois on May 21, 2011.

DNA was formed in 2010 by one of the most highly regarded designers of bass amplification systems, David Nordschow (known to many musicians as David Eden). During the past year, new DNA speakers and cabinets have gone from design to production and into the hands of well known bass players including Mike Watt, Roy Vogt, Abe White, Maurice Fitzgerald and others.

The current product line consists of six models ranging from the DNS-112N/Micro to the DNS-410, each designed to provide bass musicians with the ultimate tone, power and usability. All models will be on display and available for ‘test drives’ and ‘live performances’ in studios at the Music Garage located at 345 N. Loomis St, Chicago, IL.

“There is no better way for a bass player to understand the capabilities of my new bass amplification systems then to take them for a test drive in a professional sound studio,” said David Nordschow, Founder and President of David Nordschow Amplification (DNA). “Many musicians know my name and the products I have brought to market during the past 30 years. I look forward to once again taking the bass amplification market from the status quo to the next generation of tone and usability.”

DNA products will be available for demonstrations and purchase at the Music Garage in Chicago. The mission of the Music Garage is to provide musicians with the facilities, tools, and information they need to achieve their goals. The events on May 21 will offer attendees several ways to experience the DNA products: demonstrations by current endorsees including Roy Vogt and Maurice Fitzgerald, a ‘test drive’ studio and a ‘plug in and play’ stage. Players can sign up to jam with the house band, choosing from a variety of music styles – including jazz, rock, and blues. The live music stage will give attendees the opportunity to experience and connect with the DNA tone.

There will be special offers for attendees who order equipment on the day of the event with deliveries ranging from 2 to 4 weeks. To register for the DNA showcase and product launch, register for the event on Facebook (www.facebook.com/dnaamps) or send an email to david@dnaamps.com.

About David Nordschow Amplification

David Nordschow Amplification (DNA) offers the next generation of bass amplification for musicians who are serious about their tone. Founded in 2010 by industry pioneer David Nordschow, DNA focuses on developing and building musical products that provide superior tone, power and usability, backed by a dedicated team that is committed to customer satisfaction and respect for the music community. The company is based in McHenry, Illinois and all products are manufactured and assembled in the USA. For product and dealer information, visit www.DNAamps.com.

About Music Garage

At the Music Garage we understand that when you’re looking for a studio or rehearsal facility, you aren’t just renting space, you’re investing in your career. That’s why we have made it our mission to provide you with the facilities, tools, and information you need to achieve your goals, including rehearsal and recording studios, pre-tour production services, repair services, and musical equipment for rental or purchase. If you are serious about your music, you won’t find a better environment to interact and create than the Music Garage. For more information, visit www.musicgarage.com.

###

Greetings, all you Low Enders! I hope this post finds you all doing great, playing a TON, and enjoying the holiday season. I know it’s been a long while since we’ve added anything to this section, but we’ve been extremely busy. Today I finally had a few minutes to get over here and drop a few words. So here they are!

A few weeks back, David did a Meet and Greet at Music Garage, one of our newest dealers. The verdict was unanimous: the DNS series cabinets sounded awesome! Some of the biggest names in the Chicago area dropped by to check out the entire line and were seriously impressed. In fact, even though some of them did their absolute best to get the cabinets to break up and misbehave, they were unable to get any of them to sound bad! Even the small but mighty DNS-110 reproduced low Bs with applomb.

Last weekend, we had two of our SEAL Team members test the new power amp module. You’ll be able to read their reports here soon. For now, suffice to say that the module outperformed even David’s own expectations, and we’re moving to the next step in development.

Speaking of development, we’re having a conversation over on the forum about compression. If you’d like to weigh in with your opinion, please do visit the forum and join the conversation.

So… that’s the quick rundown. I’m off to visit the forum myself and catch up on my reading and posting. Until next time, don’t forget to practice every day (at least 15 minutes) and enjoy life! And, as always,

Keep Thumpin’!

Lane on Bass

Chicago, IL, October 7, 2010 - We’ve all heard the personal horror stories about players losing a favorite instrument, or having their entire stage rig stolen and their lives totally disrupted. For owners of one company’s products, the danger of gear loss will be lowered significantly.

David Nordschow Amplification, LLC (DNA) announced that it will incorporate anti-theft technology into every product it builds. Partnering with Snagg Technology, DNA is the first bass amplification company to offer RFID (Radio Frequency Identification) technology as a standard feature. Read the rest of this entry »

Chicago, IL, October 7, 2010 -David Nordschow Amplification, LLC (DNA) today announced the release of its DNS series of bass guitar speaker cabinets. The new line of cabinets features flared ports for reduced drag and improved bass response, very high power voice coils for enhanced performance and durability, and a front-mounted tweeter level control. Read the rest of this entry »

Greetings, everyone, and welcome to the new site! Give all the credit to Spydah - AKA Roger Barlow - as he is the one who did all the back end work to make this happen. Roger and I have been working on this for several months, and he has been exceedingly patient with me as I requested numerous changes and modifications, and nit picked all the silly little details.

The great thing is that we were able to launch the new design just as the cabinets are shipping to dealers. Yes, they are real. Yes, they are available. Yes, you need one. Or two.! Read the rest of this entry »

Hi, everyone! I hope you’re having a good week. I’ve been runing non-stop since Friday. The weekend was filled with personal stuff - going to see a band Glenda and I both love, then joining the guitarist and his wife for a big get together at their place to celebrate the bassist’s Birthday. Sunday was the April dinner in the Danville Foodstock series. So by the time I hit Monday, I was in full swing.

As everyone on the forum already knows, I made a stealth trip up to ChicagoLand to pick up several prototype cabinets. It was a quick up and down run, with barely enough time to hang out with David. Yesterday and today I worked on coordinating with several endorsers, and finding a room for us all to use.

Tomorrow, I’m up at 5:00 in the Geez It’s Early. We’ll see if James, my Young Gun drummer actually wakes up so he can ride with me. I’ll hook up with JD and the crew at Corner Music first, then grab lunch with Marc Williams, who may well be our first new member of the family. Then I have some time to kill before meeting up with Abe White, Roy Vogt, and Sean O’Bryan Smith to beat on some cabinets.

Once we complete the test, I”m hopping right back in the van with about eight ounces of straight espresso and heading home. I really a full day at the desk Friday, because I”m tied up for most of Saturday with a last minute fill-in gig for Doc Ashton & the Root Canals.

Doc runs the hottest Jazz band in the area. The bassist for this pair of clinics and a concert had to bail at the last minute, and I got the call. So I’m going to find out how rusty my Real Book chops are. As many of you know, Lane don’t do much Jazz. And if the changes aren’t on paper, you can skip the bridge and I’ll see you at the end.

In other news, I got a short email from brother WATT. Seems he got stranded along with the rest of Europe thanks to an upset volcano. IF I understand correctly, the entire Iggy Pop and the Stooges band and crew was stuck.

Y’all… can you just imagine Iggy after several days stuck where he doesn’t want to be? Hopefully, byt he time you read this, WATT will be on his way home to sunny San Pedro. It’s an even bet whether he ever leaves again.

I’ve really got to cut this short and get some sleep. I’ll have a good report on Friday, as well as more updates to the site, including this week’s practice tip.

Hi, everyone! Just wanted to post a few quick updates. First, Eddie at Bass Northwest sent us this picture one of his team mates snapped while Eddie was taking Dave Garcia’s order for the first DNA cabinet sale. (See previous update.) Way to go, Eddie!

I also wanted to tell you the latest news about brother Mike Watt. He is featured in Guerilla filmmaker Brendan Toller’s I NEED THAT RECORD! The Death (or Possible Survival) of the Independent Record Store. Johnathan Perry, of the Boston Globe calls it “an elegy for a vanishing subculture…a lively, bittersweet film that examines - with caustic humor, brutal candor, and, ultimately, great affection - why roughly 3,000 indie record stores have closed across the nation over the past decade.”

You can pick up your copy for the pre-order price of $11.21 here.

You can also watch the trailer here.

Congratulations, Mike, and thanks for carrying the torch!

That’s all I have for today. I’ll see you next week with more DNA news!

Greetings from the Deep End, all y’all! I’m in the middle of working on today’s upload, which is going well. However, this just can’t wait:

I’m thrilled to announce that David Garcia is our official Original DNA User (ODU for short)! David just sent me a text informing me that he just put a deposit down on a DNS-410. And since he emailed as I was writing this, here’s the scoop straight from Dave himself:

As always, it was a very good experience dealing with them as they’re knowledgable and put a big emphasis on their customer service. I absolutely cannot wait to receive that cabinet and make some serious noise!

David knows how to make cabs better than anyone so I feel perfectly safe in putting the money down without even seeing one yet. Plus, I wanted to get in there before there’s a huge backorder on them.

To top all that off, I told them to let me know when they can take preorders for the heads, because I want the big one!

I was here first!

Sincerely,

Dave Garcia

Oceanside, CA

Ladies and gentlemen, start your engines…er, credit cards. Something. Dealers are taking advance orders.

Call an Authorized Dealer for Pricing

Back now at seven in the evening. Spent the afternoon calling and emailing dealers. It’s only fair to let them all know the gate is open. So. Moving on:

Speaking of dealers, please join us in welcoming Corner Music, Nashville, TN, as our newest dealer. David and I have known JD and the rest of the crew for a god long time, and we’re reaaly excited to be working with them again. Learn more here…

Had a great talk with Traa Daniels of P.O.D. yesterday. He’s been back in the states for a few days in between legs of their South American tour. So far, things are going really well, and they’re looking forward to continuing the festivities.

Another great piece of news is that P.O.D. is writing material for a new CD. Traa says everyone is pumped for the project and the songwriting is going really well. More on that as it develops.

Sean O’Bryan Smith had a total blast taping the Kenny Rogers 50th Anniversary Tribute special. And why not? What with all the legendary performers with whom he appeared. I’m hope ful that by next week I’ll be able to tell you more and maybe even show you pictures.

Late last week, I got an update from Angeline Saris. She continues to improve after surgery and hopes to be back playing by the beginning of May. In the meantime she’s keeping herself busy revamping her web site. She asked me to thank everyone for the prayers, good vibes and well wishes. If you sent her an email, she’s been working through a few a day, and promises to answer every one.

Articles: Roy Vogt offers a series of articles on studio work

Studio 101: Old School

Studio 201: New School

Studio 202: Breaking In

Practice Tip of the Week: Practice in Your Head

That’s about it for now. If you haven’t voted in our current poll, please do so now. And don’t forget to join us over at the forums to keep up with all the latest.

Welcome back, everyone! I hope you all had an excellent holiday weekend! I took most of the weekend off, mostly because I just needed the rest! (smile)

The results of our first Players Poll are in. Here’s how you voted:

Carpet came in first at 53%

Epoxy paint earned 37%

No preference came in at 10%

Our second poll has already begun; this time we’re asking which speaker cabinet you prefer. If you haven’t voted, please go back to the home page and vote now!

I’m very excited to announce that Roy Vogt will conduct a clinic in Chicago on Saturday, May 8th. Times are being nailed down, but it will probably start mid-morning and run through at least mid-afternoon. The clinic is being produced by Jauqo III-X, an old friend of Roy’s and mine, and an outstanding bassist. I’ll be there until about 1, when I have to leave to get back home for a gig. More on this as it develops.

And speaking of clinics, Snow Owl will be offering his master class at Berklee next week. If you can find a way to be there, you’ll be glad you made it!

Got an email from brother WATT today, announcing some Stooges dates - a four-pack of shows in France and one in Spain, beginning this Friday. Check out WATT’s Hoot page for more Stooges dates throughout the summer, as well as other WATT performances.

In addition to being the Godfather of Punk Bass, WATT is also a photographer with a new show: Eye Gifts from Pedro. The show features WATT’s favorite shots of his hometown, San Pedro, CA. Read all about in this article.

That’s all I have for now. I’ll see you in a few days with more DNA news.

Article: Be One with the I

Practice Tip of the Week: Hear it in Your Head