Lane Baldwin


Lane Baldwin Official Photo

Lane Baldwin’s plan in 2012 was simple: cash in everything he had, move to California to produce a new CD with close friend and adviser Polo Jones, and take over the world – or at least tour it. Then he died. Three times. And that’s when the fun began, said No One Ever.

“My father taught me to always stand back up after life knocked me down,” Lane said. “This time, I had to crawl through the fire a while before I could stand again. It is the greatest challenge I have ever faced, and it changed me on a deeply spiritual level.”

Refusing to let an illness end his career, Lane worked tirelessly for two years to get back to the stage and studio. Now, after facing his greatest challenge, the internationally acclaimed singer, songwriter and bassist is poised to realize his greatest achievement.

Lane will soon release a new single and video to mark his return to the stage. I Won’t Give Up is Lane’s personal “defiant anthem” to help him through his recovery. The song was produced by Lane’s long-term mentor and advisor (and now his manager) Polo Jones (Zucchero, Sting, Eric Clapton, et al) while the video was produced by Page 1 Films. The video features members of the new touring band, including

A musician since age 5, Lane has enjoyed a career that has spanned six continents, performing for millions. Dig the Hole, his 2008 CD (recently re-released) won international acclaim as “the best new blues in decades.” Now, with his 2013 CD, The View From Here, Lane steps beyond his blues roots with songs that feature his other writing styles. Blues, rock, bluegrass – even a lullaby – are all here, offering the listener a much deeper perspective into Lane’s heart and soul.

David Nordschow Amplification is very pleased to announce the return of Lane Baldwin to our endorsement roster. Lane is one of our longest-term endorsers and a good friend. He has supported David’s products since the mid-90s, and served in many roles at Eden Electronics for more than 6 years. He was part of the DNA start up team for two years before leaving to pursue touring opportunities.

“Lane has always been one of our most ardent and committed supporters,” founder and CEO David Nordschow said. “He has been with us from the beginning, and we’re very pleased that his endorsement is official once again.”

For his current rig, Lane is using our DNA-1350 amplifier to power a pair of DNS-112 cabinets. For his upcoming tour, the veteran bassist, singer and he will be adding  more amps and DNS-112s to his already awesome rig.